Mobile TV Market Current and Future Demand, Analysis, Growth and Forecast By 2032
The Mobile
TV Market registered an 8% CAGR during the forecast period
(2022-2032), to reach US$ 30 Billion by the end of 2032. Due to the increasing
availability of high-speed data services such as 3G, 4G, and 5G, the mobile TV
market is expected to rise steadily throughout the forecast period.
The increasing use of smart devices such as mobile phones
and tablets, as well as expanding internet consumption, is the primary driver
driving mobile TV market growth. In addition, there has been a surge in demand
for premium sports, movies, and entertainment content via Video on Demand (VoD)
services, which is also contributing to the growth of the mobile TV market.
The increased production of TV-enabled mobile handsets has
also increased the adoption of free-to-air services in developing countries. 5G
broadcasts provide consumers with fast data speeds and media consumption
capabilities, enhancing the whole mobile TV experience. As a result, the
development of 5G broadcast services is a factor contributing to mobile TV
market growth.
Other reasons such as increased disposable income and
consumer spending on leisure and entertainment activities, as well as easy
access and inexpensive installation costs, are expected to propel the mobile TV
market even further.
The pay TV service sector accounted for more than half of
the mobile TV market in Asia Pacific, and its share is likely to grow
throughout the forecast period. Due to the expanding number of TV-enabled
mobile devices, people in Asia Pacific are increasingly adopting free-to-air
services.
The increased investment in LTE networks, as well as the
expanding economic power of emerging nations, is likely to be the primary
drivers of mobile TV market adoption across Latin America and the Middle East
and Africa.
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